Office for Creators: Horak. Rechtsanwälte und Influencerrechten.de

Influencerrechten.de is Horak’s specialized offer. Lawyers for Creator Economy, with specialist lawyers, patent attorneys and tax law under one roof.

Reception of the law firm Horak in Hanover
Dipl.-Ing. Michael Horak, LL.M.
Your contact personDipl.-Ing. Michael Horak, LL.M.Lawyer · Specialist lawyer for intellectual property law · Specialist lawyer for copyright and media law

Who we are

Horak. Rechtsanwälte has been advising for many years in intellectual property law, copyright and media law and competition law. Influencerrechten.de has emerged from this experience: a consulting offer that is tailored to the needs of creators, agencies and brands.

We know the processes on the platforms, the usual contractual clauses and the practice of the courts. And we speak your language: understandable, fast and with clear costs.

Practical examples: typical scenarios

We regularly meet the following scenarios in the consultation. They are anonymized and simplified and do not describe specific mandates.

Case 1

Long-term support

Situation: A creator comes with a single cease-and-desist letter and remains client for years.

Legal assessment: With the growth, new questions about brand, society and taxes arise.

Our approach: We accompany you from the first cease-and-desist letter to the GmbH and to the first license deal.

Case 2

Agency as a permanent client

Situation: An agency uses us as an external legal department.

Legal assessment: Many small requests need quick answers.

Our approach: Fixed contact persons, monthly budget and reaction times of one working day.

Case 3

Brand with Creator Program

Situation: A consumer goods manufacturer is building a creator program.

Legal assessment: Contracts, labeling and liability must be regulated uniformly.

Our approach: We draw up framework agreements, guidelines and train the marketing team.

More about the law firm

Office for Creators

Horak. Lawyers/specialist attorneys/patent attorneys with an interdisciplinary team of lawyers and patent attorneys for practical advice and assertive representation – also in all questions relating to influencer law, copyright, Trademark law, media law and contract law in the Creator Economy.

We advise and represent content creators, influencers, agencies, platform operators and companies on all legal challenges in the digital space – nationally and internationally.

Specialist literature in the office library
More than just legal advice

Horak Attorneys/Specialist Attorneys/Patents are not a “lawyer factory”. We stand for individual, long-term cooperation at eye level – with specialization, quality and scientific depth.

We not only accompany creators and companies legally, but also understand the economic and creative structures of the industry. Our strength lies in the combination of media law, IP law, contract law and commercial law – tailored to the special requirements of the digital creator economy.

Meeting point at Opernplatz

International network

The Creator Economy is global. Cooperation, content exploitation and platform business are by no means limited to Germany.

Horak Rechtsanwälte works with an international network of specialized law firms and also supports creators, agencies and companies on cross-border issues – especially in Europe, the USA, Asia and South America.

Do you need an assessment quickly?

Tell us your request. We’ll get back to you in advance and tell you in advance what costs you have to expect.

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