From August 2026, the transparency obligations of the European AI Regulation will apply. What does this mean for creators who use AI images, AI voices or avatars?
AI content and the AI Act: what creators need to know about transparency obligations Read More »
The term cooperation law is not a separate law; Rather, it is an overarching bundle of legal rules and areas of law that are relevant in cooperation between influencers and companies. Depending on the type of cooperation, aspects from the following areas of law may come into play: Cooperation agreements usually regulate the reciprocal rights
What does “cooperation law” mean for influencers? Read More »
The year 2025 so far produced several groundbreaking court decisions in the area of influencer law, which highlighted aspects of both competition law and medicine advertising. Decision of the Cologne Higher Regional Court of September 11, 2025, file number 6 U 118/24 In this specific case, an influencer with around 120,000 followers on Instagram and
Selected court decisions on influencer law from 2025 Read More »
1. Which typical social media channels are there? In 2025, the following platforms are particularly relevant: Instagram Instagram is an image and video-based platform that belongs to Meta (formerly Facebook Inc.). Users can post photos, videos, stories (content that disappears after 24 hours) and Reels (short videos). The platform is particularly suitable for visual marketing,
The most important social media channels: relevance and legal risks Read More »
